Recently Apple launched its new Mapping system in iOS6 which replaced Google maps. Since the launch Apple has come under fire over the new service because it has returned false or missing data.
With many rumours floating about that the new service was having faults I took upon myself to do my testing; I found that in some places the maps had missing images and the 3D mode wasn’t all that it is was cracked up to be. If you was to search for The Eiffel Tower in Paris you will see that the image is flat and missing the point.
Hopefully these bugs will be fixed soon; Apple have offered alternatives in the App Store which include services like Bing, Waze and Google Maps. With the this in mind did Apple fail? or did they allow themselves to become withdrawn into the battle with Google and just drop maps because they felt the service was far to superior?
Many users have been left feeling let down by the service and they have reverted their handsets back to iOS 5 so they are able to use Google Maps agin.
In hindsight I believe Apple should have stuck with Google Maps because it worked and didn’t return false data but what will Apple do? Will they fix the issues or Will they revert back to Google Maps and calibrate with all companies involved to make an even richer experience with all platforms?
Since the introduction of in-app purchasing many developers(mostly gaming) have used this as marketing tool to make money from their app.
Initially this allows the developers to offer apps for free and have some form of revenue stream.
Here is a prime example of an app that uses this method. The app comes in two versions, one with ads and the other without – obviously the one without ads isn’t free… You have credits that you use throughout the app and once those credits have depleted you have two choices, wait for the app to generate free credits or buy some more through the app – I know which one I would choose because I have patients.
If you have purchased the app, it will be a big kick in the teeth because the credits can cost around the same price as the app.
Buying these credits are not mandatory – big waste of money if you ask me. Patients is key and you could play the developers at their own game.
Specifically I am aiming this towards gaming apps, as an avid mobile gamer I have never purchased credits – why do I need to pay when the game will generate credits throughout the day? Pointless!
As I said patients is key and if you want to save money then don’t give into the in app money-making demon!
Google has come on so much since their launch in 1998. Over the years they have transformed the search engine industry that exceeded many expectations and amazed many people with how their search engine worked.
Today Google are more than just a search engine they make new technologies for smart phones, 3D Glasses and motor vehicles. The most recent project to date is the self driving car which is self-explanatory on what it can do.
If we look in terms of search engines google is the number 1 ranked in the world with many others trying to knock them off the top spot. Even though google ranked number 1 would you believe some users actually prefer other search engines like bing, yahoo and ask? These users highlight that google does not always return what they are looking for and the other engines return more related results.
In terms of technology I believe google are doing incredibly well and I also believe they have many great innovations to come but are google losing track on their search engine goals?
New innovations and ideas are key for any technology company and at some point even big giants like google will hit a brick wall and fail to produce new ideas.
This won’t mean the company will fail but they will be constantly looking for ideas to make the next big thing.