Recently Facebook has tested a new pay for system in New Zealand that allows users to promote their posts.
According to news sources the charges will only apply to posts you want to promote and not every time you post. The charges will start from 25p going up to a maximum of £1.25 and the charges will be taken via PayPal or debit/credit card.
Facebook have said this is only a test and have not set any plans for when this beta test will end and they have not mentioned if this will come in across the website.
If this comes in place it won’t really affect users unless they want to promote posts, the only thing it will do is help businesses promote their posts to drive more traffic at low costs so there is no need to worry about Facebook charging a subscription fee.
Looking to the future of Facebook, as time goes on this new method will allow them to become more profitable and it will also keep their service free for all.
After all running a social network costs money, the servers don’t pay for themselves!
The news of Facebook issuing stock options has been widely known for sometime and their plans to raise $5B in first public offerings.
According to many news sources Facebook public offerings will start from May 17th 2012 at $35 a share (Nasdaq: FB). All dates and pricing above are all based on multiple news reports, these are subject to change.
Like any public offerings you take some sort of risk but will Facebook be a bigger risk to investors than normal? Facebook has always hit a backlash from a percentage of their users because of changes they make and a tiny percentage of users stop using their service and move to rival social networking sites.
Since Facebook launched in February 2004 they have always stated their service will be free but will this change in months ahead as the public offerings go ahead? The whole rumour of Facebook becoming a paid for has been rumoured for sometime by thousands of users but thus Facebook have yet to put anything like this in place.
If Facebook was to become a paid for service there could be a couple of issues that arise from this, one users will not pay for social networking and two will Facebook remove ads if you pay a subscription fee.
Facebook are like any company, they are trying to offer the best service possible with a minimal impact to their large user base and sometimes the options some people would like to see wont always be realistic for the company to stay profitable.
Needless to say if the offerings pay off in the long run Facebook will have a brighter future. Always remember when buying any stock options you are taking a risk, always do research before investing because you might lose money instead of gaining.
As of today YouTube has announced that they are extending the partnership program to everyone who is living within the valid countries mentioned on the YouTube creators blog post. Previously the partner program was only open for selected accounts that met certain criteria, now this is open to anyone with a valid Adsense account and has at least 1 video uploaded.
In a way this has completely diminished the partner program because being a partner was something you had to earn but now it takes very little effort to do. If you have worked to become a partner do you feel this has demoted you or do you feel that it is a good thing because everyone is equal?
One thing YouTube still hasn’t addressed and that is the users who have been affected by click bombers. There are many channels on Youtube who have worked very hard to get partnership and later lost their partnership or monetization because some idiots decide to click your ads on purpose. I agree that YouTube need to protect the advertisers because they pay in money to show their ads but why should the creators lose because of idiots? All this click bombing can be addressed by implementing session controls or storing information in a database that will control when a user has clicked an ad, from a programming view this isn’t hard to bring in.
To sum up being a YouTube Partner is nothing now and until click bombing has been addressed it will be the same problems as before but on a larger scale.
Facebook has announced it has snapped up photo sharing site Instagram for $1B
Instagram launched in October 2010 and primarily it was only available for iPhone users but as of last week it became available for android users.
Mark Zuckerberg CEO of Facebook has said Instagram will stay as its own brand and it won’t tie into Facebook. The reason for not merging the two networks was simply to allow Instagram the freedom of posting to other social networks.
Has Facebook made a risky move? Let’s look at the facts! Instagram is about 18 months old with 13 employees and has a user base of around 30 million and has proven to be very popular with over 5 million pictures being posted daily. Facebook over the years has had a bad reputation by some because they make changes that the users don’t like but could this just be users fearing change? Time will tell what happens to Instagram but I hope it won’t receive the same backlash as Facebook.
For more information about Instagram just follow the link below